One LinkedIn Profile Tip To Generate Leads and Traffic to your Website

LinkedIn is the largest B2B social network. It has 830 million members with over 58 million registered companies.

40% of the users access LinkedIn on a daily basis, clocking up over 1 billion interactions every month. 

HubSpot found that traffic from LinkedIn generated the highest visitor-to-lead conversion rate at 2.74%.

It is almost 3 times higher (277%) than both Twitter (.69%) and Facebook (.77%).

According to Hubspot, LinkedIn is the best social network for Lead Generation.
Image Source: Hubspot

Another report from Sprout shows that 80% of social media B2B leads come from LinkedIn.

Considering the previous data, we will share with you one LinkedIn profile tip to generate leads and traffic to your website.

One LinkedIn profile tip to generate leads and traffic to your website

Users that visit your LinkedIn Profile are potential clients. They checked out your profile because you showed up in their search or they took an interest in something you have written or commented on.

Implementing this tip on your LinkedIn profile will increase your web traffic and lead generation.

LinkedIn lets you add a website link with a customizable anchor text at the top of your profile.

The link will appear in the introduction section, beneath your user name and description, and above your number of followers and connections.

This is a good way to drive more traffic to your web from LinkedIn.

How to feature a link on your profile

Go to your LinkedIn profile.

Go to your LinkedIn Profile, tap your profile photo and click on View Profile.

Go to resources and turn on Creator Mode.

Turn on Creator Mode to activate the website link with a customizable anchor text

Stay in your profile and click on the edit icon (pencil) of your introduction.

Click on the edit icon (pencil) to add a website link with a customizable anchor text

Scroll down to the Website section, add your URL and a link text, and click Save.

The link will appear in the introduction section, beneath your user name and description, and above your number of followers and connections.

This option can increase the visibility of your website.

Everyone can see the customizable anchor text at the top of your profile

Here are a few extra tips to generate leads and traffic to your website from LinkedIn

I recommend editing your contact info. The contact info section is located in the introduction section of your profile.

Click the Me icon at the top of your LinkedIn homepage. Click View Profile and click on the edit icon (pencil) of your introduction. Scroll down until you find the contact info.

This section displays your contact and personal information. You can edit the link of your LinkedIn profile, the email address, the phone number, and your address.

Edit your website and your instant messenger accounts.

I hope this article helps you to drive relevant traffic to your website and generate more qualified leads. If you have other tips, please share them with us.

P.S. Here are some interesting articles about lead generation:

How to Generate Qualified Leads with Webinars

The Secret Formula to Build High-Converting Landing Pages

How to Set Up a Free Lead Qualification Tool on Your Web

The Secret Formula to Build High-Converting Landing Pages

2 Easy Ways to Create Powerful Lead Magnets

Less Than 1% of Your Leads Will Go to Deals? Improve It Now

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