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Are you planning to launch a viral marketing campaign? My previous article, 6 Rules for a Message to Go Viral, explained how to craft a compelling message. It also mentioned that a good story is not enough to succeed, you also need to effectively distribute it. Now, I will show you how to do it. …
Getting people talking is the key to determine the success of a marketing campaign. Marketers dream about thousands of people sharing their branded messages, products and services and receiving millions of likes and great comments. This is the reason every company wants to make its message go viral. Viral marketing critically improves brand awareness and …
Continue reading "6 Rules for a Message to Go Viral – The secret sauce of Viral Marketing Part 1."
According to the World Economic Forum report, Future of Jobs report, Complex Problem Solving will become one of the top ten skills workers will need. This skill is not easy to learn. It requires practice and demands rich, human interactions. A few days ago I posted the following picture on Leads to Success Facebook page. Some …
Continue reading "Conflict enhances your Complex Problem-Solving skill"
The business environment has changed a lot in the past decade. Technologies have reshaped the way we travel, hire, meet, pay and etc. Nowadays even old dogs have to play new tricks! How are we going to adapt to and be ahead of changes? Here creativity plays an important role in business innovation. Creativity gives …
Continue reading "Boom Your Business Success with Creativity"
Are you thinking of running your own startup? Congratulations! Starting a business may have many personal and professional advantages, but you will also face many challenges, and, unfortunately, you could also fail. Cambridge Associates, a global investment firm based in Boston, tracked the performance of venture investments in 27,259 startups between 1990 and 2010. Its …
Continue reading "The Most Important Thing to Consider Before Launching your Start Up"