Getting people talking is the key to determine the success of a marketing campaign. Marketers dream about thousands of people sharing their branded messages, products and services and receiving millions of likes and great comments. This is the reason every company wants to make its message go viral. Viral marketing critically improves brand awareness and …
Conflict Enhances your Complex Problem-Solving Skill
According to the World Economic Forum report, Future of Jobs report, Complex Problem Solving will become one of the top ten skills workers will need. This skill is not easy to learn. It requires practice and demands rich, human interactions. A few days ago I posted the following picture on Leads to Success Facebook page. Some …
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Boom Your Business Success with Creativity
The business environment has changed a lot in the past decade. Technologies have reshaped the way we travel, hire, meet, pay and etc. Nowadays even old dogs have to play new tricks! How are we going to adapt to and be ahead of changes? Here creativity plays an important role in business innovation. How creativity …
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The Most Important Thing to Consider Before Launching your Start Up
Are you thinking of running your own startup? Congratulations! Starting a business may have many personal and professional advantages, but you will also face many challenges, and, unfortunately, you could also fail. Cambridge Associates, a global investment firm based in Boston, tracked the performance of venture investments in 27,259 startups between 1990 and 2010. Its …
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3 Marketing Lessons from “Three Billboards outside Ebbing, Missouri”
Recently, I went to the cinema to watch the drama film, “Three Billboards outside Ebbing, Missouri”. Mildred Hayes, the main character, was desperate because her daughter was murdered a few months ago and the police haven’t found the culprit yet. One day, she set up three billboards on the road leading into her town with …
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